Hunt for our Monsters, Find Free Cash! ~ This Sunday for Hug A Monster Day


Cold, hard cash will be hidden inside each VHS tape.

Attention Asheville treasure hunters!

We are giving away free cash this Sunday to help celebrate Intergalactic Hug A Monster Day. To play the game, just follow SML on Twitter (@monsterstuff) or Facebook (, solve our riddles, and run to claim your cash.

We will start releasing clues early Sunday afternoon to the money’s whereabouts around the city of Asheville, NC, and the first participant to find each prize gets to keep it. It’s that simple! All the money will be stashed inside old horror VHS movie tapes and hidden in public areas around town.

When you follow the clues and find a tape full of money, let us know! Take a photo of yourself with your found prize – hugging it in honor of Hug A Monster Day, if you’d like – and tweet or post the image with the hashtags #avlcash and #HugAMonsterDay. What you do with the money after that is your business, but we encourage you to pay it forward to someone else in the community.

SML wants everyone to enjoy the hunt – friends, lovers, monsters, and families alike. So grab your favorite little monster, hop on Twitter, and get ready to race! SML will start tweeting clues this weekend, so hurry and follow us on Facebook and Twitter!

Can’t Participate in the Treasure Hunt?

SML is looking for this year’s best Hug A Monster Day photos! Big monsters, small monsters, some eating your head – we want to see them all! Send your Hug A Monster Day photos by August 1st. Email them to or post them to our Facebook page. We’ll pick our favorite photo and feature it on the prestigious SML blog.

Click here for more info about the annual photo contest.

Intergalactic Hug A Monster Day is a galaxy-wide holiday that takes place every year on July 27. It is a day to show appreciation to all the good monsters in our lives. It is the only holiday that asks you to find your old monster toys and give them hugs. Hugging your favorite mutant may be the best feeling you have all day. Because monsters are people, too.


Hug A Monster Day 2014 is sponsored by the Monster Island Tourism Board. Looking for the perfect accessory to give on Hug a Monster Day? Visit our gift shop for great deals and big squeals.

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Our monster mascots help us with our evil schemes, as well as taking care of chores around the mansion. From writing press releases to collaborating on blog posts, this blog would not exist without them.

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